Doner Media

Monday marked the launch of a new global spot for our Harman client that promotes the Harman Kardon BDS home entertainment system. The campaign, called “Beautiful Sound,” features Jennifer Lopez and helps to increase awareness of the brand. In the :30 spot, J. Lo is seen using the Harman product to transform a dilapidated room into a beautiful living space.

The spot is currently airing in Europe and in the coming weeks will run in Asia and the United States.

Check out the spot below.

Creative Credits

Co-CEO, Chief Creative Officer: Rob Strasberg
EVP, Executive Creative Director: Murray White
Creative Director: Michael Brooks
Copywriter: Andrew Bouwkamp
Art Director:  Michelle Potter
Agency Producer: Seth Triezenberg
EVP, Brand Leader: Kevin Weinman
SVP, Brand Leader: Jim Vassallo
Director: Martin Campbell, Saville Productions
Editor: Katz at Cosmo Street
Music: Mophonics
EFX: Peerless
End Graphics: Superfad
Audio mix: Ringside
Sound Design: 740 Sound

We’ve added two new vice presidents to our team over the past few weeks. Kim Bailiff joins us as VP, strategic planning and Wyatt Kazan returns to Doner as VP, brand leader.

Kim’s nearly 20 years of experience will serve our clients well, as she works on business analysis, brand positions and creative strategy for several agency accounts.

Wyatt will utilize his almost 10 years of account experience to lead strategic development and daily operations for the Cox account.

Learn more about the two new VPs here.

We knew our “Kitty Massage” and “Pass Out Cat” spots to launch new Cat’s Pride® Fresh and Light™ would be popular among cat lovers.  But we’re pleased to announce that even months after the launch of the campaign, the spots are still getting recognition.

In September, “Pass Out Cat” was named “Spot of the Week” by Shoot Magazine.  Now, it has also been named no. 9 on Shoot’s 2011 Top 10 List for Post/Visual Effects Spots.

The spots were created through a partnership with the Moving Picture Company to create cats doing human-like activities.  The use of advanced CGI technology allowed us to tell stories that depict the bond between pet and owner. We’re honored that Shoot Magazine enjoys this work as much as we do!

View the article here and check out the spot below.

Creative Credits

We’re excited to announce that Oasis Consumer Healthcare LLC., has named us their agency of record.  Utilizing our full-service offerings, we will be responsible for the creative duties, media planning and buying, brand positioning as well as developing integrated marketing strategies to assist Oasis Consumer Healthcare in building the Oasis brand.

To learn more details of the new business, click here.

In the spirit of giving back to the community, 100 Doner employees donated their time and packing abilities to Forgotten Harvest, a non-profit food rescue distributor, over the course of two days in the month of November.

Working in groups of 25 across four shifts, the teams repackaged crates of tomatoes into 5-lb. bags that were then distributed to Metro Detroit families. It was a really great opportunity for us to get the chance to be active participants in the battle against hunger!

Check out some pictures from our volunteer effort below.