Want to Survive the Great Recession? Bring Plenty of Napkins
By Editor, July 27th, 2009
It’s no secret that ad agencies are facing the harshest economic downturn since the Great Depression. But that doesn’t mean there aren’t opportunities to survive or even thrive during these times. You can do a lot with some time, a free flow of ideas and a few napkins, says Rob Strasberg in his latest guest post on Businessweek.com’s Brand blog about 10 agency survival tips for the Great Recession.