Doner Work Recognized At ADDYs

By Editor, February 29th, 2012

Doner has taken home several trophies over the past few weeks at various regional ADDY Awards. Our work for OhioHealth and Travaasa® Destinations, both serviced primarily out of our Cleveland office, won big at the Columbus and Cleveland awards, respectively.

OhioHealth received silver ADDYs in both TV and Out of Home, recognizing our work for the :30 spot “What WE Do” and Wallscape billboard. Both winners are part of OhioHealth’s brand campaign.

Among the awards for Travaasa® were a Judges’ Choice trophy, a silver ADDY in photography, and a bronze ADDY in website design. The work was executed as part of the brand’s launch.

Check out the winning work below. Congrats to all the dedicated employees who made this work stand out!

View the creative credits here.

DCH Rebrands Itself As Doner

By Editor, February 16th, 2012

Our longtime partner agency, DCH, a UK-based integrated agency, announced today it is rebranding and taking our name, Doner. The name change reflects the increasingly close working partnership between DCH and Doner, as we continue to pool and expand their expertise.

The announcement coincides with a change to the leadership team with Nik Margolis becoming managing partner. Nik, who has been with the agency for 3 years, will also work closely with colleagues in the US on brands including Perkins Restaurants and Choice Hotels. Andrew Hawkins continues to head up the agency as managing director with Nick Scott as creative director. Business development director, Matt McMinn, who has been at the agency for 4 years, has been promoted to join the leadership team.

To learn more, please view the press release here.

Coughlin Joins Doner As VP, Brand Leader

By Editor, February 14th, 2012

Doner welcomes Tim Coughlin as VP, brand leader, to the Cleveland office where he will utilize his healthcare marketing experience to lead the strategic development and manage the daily operations of the agency’s recently added Geisinger Health System and Health Plan account.

To learn more about Tim’s experience and new role, please view the press release here.

New OhioHealth Facebook App Promotes Heart Health

By Editor, February 13th, 2012

Taking the message of heart health in a new direction, we have developed the “Heartbeats to Health” social marketing campaign for our client, OhioHealth. The unique promotion encourages consumers to be active participants in the fight against heart disease by making changes in their own lives that result in better heart health, all while raising money for the American Heart Association (AHA).

Learn more about the social campaign for Heart Month from the press release here, and to participate by tracking your own heart health, visit facebook.com/OhioHealth.

Sir Paul McCartney Featured In Our Latest for JBL

By Editor, February 9th, 2012

Announced today, a new ad that we helped develop for our client HARMAN showcasing rock legend Sir Paul McCartney as part of the next phase of JBL’s “Hear the truth” brand campaign. A life-long user of JBL equipment in the studio, on tour and at home, McCartney’s appearance as a JBL “Hear the truth” artist is a testament to the enduring impact the brand has had on musicians and music fans since the dawn of the rock era.

To learn more about the “Hear the truth” campaign and the spot, read the press release here.

Creative Credits

Co-CEO, Chief Creative Officer, Rob Strasberg
Executive Creative Director/Creative Director, Murray White
Copywriters, Murray White, Rachel Sokolewicz
Art Director Murray White
Agency Producer, Laurie Irwin
Director – Martin Campbell
Production Company – Saville Productions