Although it’s been 18 years since Rob Strasberg took his turn as a hot dogger for the Oscar Mayer Wienermobile, many of his lessons stuck with him. In this guest post on BusinessWeek.com’s Brand New Day blog, Rob shares the top five lessons he learned. Read it here at Brand New Day.

Rob will guest blog throughout the week, so stay tuned for additional posts. Up next, Rob explains how he has a whole a new point of view on marketing since moving to the Midwest.   

  Enjoy!